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The Creativity Leap

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The Creativity Leap

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The Creativity Leap by Natalie Nixon — paperback, Berrett-Koehler Publishers.

Subtitle: Unleash Curiosity, Improvisation, and Intuition at Work. Nixon's argument is that we wrongly associate creativity only with the arts. Drawing on interviews with fifty-six people from wildly different backgrounds — farming, medicine, education, technology, law, plumbing, architecture, perfumery — she shows that creativity is a competency anyone can build, and offers practices and techniques to unleash it.

Nir Eyal (bestselling author of Hooked and Indistractable) on the cover: "Natalie Nixon provides a fresh primer on how to cultivate creativity in the workplace."

Further praise from Beth Comstock (former Vice Chair, GE), B. Joseph Pine II (co-author of The Experience Economy), Alan Weiss, PhD (Summit Consulting Group), Warren Berger (A More Beautiful Question) and Dan Roam (The Back of the Napkin). Comstock's line: "Take a leap and buy this book in order to not only generate more creativity but to turn it into a competency."

Natalie Nixon is president of Figure 8 Thinking and a global speaker. She holds a PhD in design management and a BA in anthropology and Africana studies from Vassar College.

Cover price $18.95. ISBN 978-1-5230-8825-6. Berrett-Koehler, a Certified B Corporation.

Condition: good, pre-owned. Clean pages, tight binding, no writing or highlighting I can see. Light shelf and edge wear. Both covers photographed so you can judge for yourself.

What you get: 1 paperback copy, exactly as shown.

Ships promptly, securely packed. Smoke-free. Happy to bundle with my other business and creativity titles — message me and I'll set it up.

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#creativity #innovation #businessbooks #designthinking #books

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